Compare Looker and Mode 
Featured Products
At a Glance
Market Segments
Mid-Market (60.7% of reviews)
Mid-Market (46.4% of reviews)
Entry-Level Pricing
No pricing available
Free All the basics for individual analysts
Looker
Star Rating
(1,619)4.4 out of 5
Market Segments
Mid-Market (60.7% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about LookerMode
Star Rating
(330)4.5 out of 5
Market Segments
Mid-Market (46.4% of reviews)
Pros & Cons
Entry-Level Pricing
Free All the basics for individual analysts
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Looker excels in user interface and design, making it easy to build interactive dashboards quickly. Users appreciate the ability to visualize key performance indicators clearly, such as engagement rates and session metrics, which enhances their data analysis experience.
- Users say that Mode provides a seamless balance between data analysts and business users, allowing for self-service exploration. Reviewers highlight the clean UI and the ease of accessing and modifying data queries, which helps them find information faster than with other SQL-based tools.
- According to verified reviews, Looker has a more extensive market presence, with a significantly higher number of reviews indicating a broader user base. This suggests that Looker may offer more robust community support and resources compared to Mode, which has fewer recent reviews.
- Reviewers mention that while Looker has a slightly lower ease of use rating, it still provides a flexible configuration across multiple integrations, which is crucial for users needing customized solutions. In contrast, Mode's higher ease of use score reflects its straightforward approach, making it easier for users to navigate and utilize.
- Users highlight that Looker's strong support quality is a significant advantage, with many praising the responsiveness and helpfulness of the support team. Meanwhile, Mode's support is also well-rated, but some users feel that Looker's larger user community may provide additional resources and shared knowledge.
- G2 reviewers note that Looker’s analytics capabilities, particularly in real-time reporting and data visualization, are highly regarded. Users appreciate the ability to create detailed reports and dashboards that cater to their specific needs, while Mode is recognized for its effective dashboard viewing and data query customization.
Pricing
Entry-Level Pricing
Looker
No pricing availableMode
Studio
Free
All the basics for individual analysts
Included:
- SQL, Python, & R
- Private database connections
Free Trial
Looker
Free Trial is available
Mode
Free Trial is available
Ratings
Meets Requirements
8.7
1,110
8.7
285
Ease of Use
8.3
1,115
8.7
289
Ease of Setup
8.2
593
8.8
66
Ease of Admin
8.3
432
8.9
66
Quality of Support
8.6
948
8.9
215
Has the product been a good partner in doing business?
8.9
410
9.1
65
Product Direction (% positive)
8.7
1,041
8.8
283
Features by Category
Reports
8.6
668
|
Verified
8.7
212
|
Verified
8.2
620
|
Verified
8.1
167
|
Verified
8.2
663
|
Verified
8.3
215
|
Verified
8.3
530
|
Verified
8.2
135
|
Verified
8.7
666
|
Verified
8.6
206
|
Verified
Self Service
8.4
625
|
Verified
8.3
162
|
Verified
8.6
641
|
Verified
8.2
182
|
Verified
8.4
613
|
Verified
8.0
179
|
Verified
8.1
616
|
Verified
7.9
181
|
Verified
8.3
590
|
Verified
8.2
169
|
Verified
7.7
501
|
Verified
Feature Not Available
Advanced Analytics
7.6
430
|
Verified
7.8
116
|
Verified
8.4
635
|
Verified
8.7
192
|
Verified
8.0
515
|
Verified
8.4
130
|
Verified
Building Reports
8.3
386
|
Verified
8.5
84
|
Verified
8.4
399
|
Verified
8.3
88
|
Verified
8.1
356
|
Verified
7.7
64
|
Verified
8.1
330
|
Verified
8.2
57
|
Verified
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reports
8.6
668
|
Verified
8.7
212
|
Verified
8.2
620
|
Verified
8.1
167
|
Verified
8.2
663
|
Verified
8.3
215
|
Verified
8.3
530
|
Verified
8.2
135
|
Verified
8.7
666
|
Verified
8.6
206
|
Verified
Reports
8.5
111
Not enough data
8.5
108
Not enough data
8.0
103
Not enough data
Generative AI
7.0
101
Not enough data
7.1
101
Not enough data
Visualization
8.5
115
Not enough data
8.4
111
Not enough data
8.7
114
Not enough data
8.3
110
Not enough data
Data Updates
8.1
108
Not enough data
8.3
106
Not enough data
Collaboration
8.4
108
Not enough data
8.0
107
Not enough data
8.0
103
Not enough data
Data Updates
7.9
138
Not enough data
8.0
141
Not enough data
8.5
144
Not enough data
Reports
8.6
668
|
Verified
8.7
212
|
Verified
8.2
620
|
Verified
8.1
167
|
Verified
8.2
663
|
Verified
8.3
215
|
Verified
8.3
530
|
Verified
8.2
135
|
Verified
8.7
666
|
Verified
8.6
206
|
Verified
Data Preparation
8.3
288
|
Verified
8.4
61
|
Verified
8.3
264
|
Verified
8.1
62
|
Verified
Data Modeling and Blending
8.5
312
|
Verified
9.3
96
|
Verified
8.7
332
|
Verified
8.7
93
|
Verified
8.3
312
|
Verified
8.8
70
|
Verified
Generative AI
7.1
89
Not enough data
7.1
87
Not enough data
Agentic AI - Analytics Platforms
7.3
41
Not enough data
7.4
40
Not enough data
7.4
40
Not enough data
7.1
40
Not enough data
7.4
41
Not enough data
7.5
40
Not enough data
7.7
39
Not enough data
Self Service
8.4
625
|
Verified
8.3
162
|
Verified
8.6
641
|
Verified
8.2
182
|
Verified
8.4
613
|
Verified
8.0
179
|
Verified
8.1
616
|
Verified
7.9
181
|
Verified
8.3
590
|
Verified
8.2
169
|
Verified
7.7
501
|
Verified
Feature Not Available
Deployment & Integration - Analytics Platforms
8.1
39
Not enough data
8.2
38
Not enough data
7.7
35
Not enough data
8.4
46
Not enough data
Advanced Analytics
7.6
430
|
Verified
7.8
116
|
Verified
8.4
635
|
Verified
8.7
192
|
Verified
8.0
515
|
Verified
8.4
130
|
Verified
Performance & Scalability - Analytics Platforms
7.6
48
Not enough data
8.0
36
Not enough data
Advanced Analytics & Modeling - Analytics Platforms
8.2
41
Not enough data
7.2
35
Not enough data
7.4
36
Not enough data
Agentic AI Capabilities - Analytics Platforms
7.2
35
Not enough data
7.5
36
Not enough data
7.7
35
Not enough data
7.4
35
Not enough data
Personalized Intelligence - Analytics Platforms
7.6
35
Not enough data
7.3
36
Not enough data
7.6
35
Not enough data
Building Reports
8.3
386
|
Verified
8.5
84
|
Verified
8.4
399
|
Verified
8.3
88
|
Verified
8.1
356
|
Verified
7.7
64
|
Verified
8.1
330
|
Verified
8.2
57
|
Verified
Reports
8.6
668
|
Verified
8.7
212
|
Verified
8.2
620
|
Verified
8.1
167
|
Verified
8.2
663
|
Verified
8.3
215
|
Verified
8.3
530
|
Verified
8.2
135
|
Verified
8.7
666
|
Verified
8.6
206
|
Verified
Self Service
8.4
625
|
Verified
8.3
162
|
Verified
8.6
641
|
Verified
8.2
182
|
Verified
8.4
613
|
Verified
8.0
179
|
Verified
8.1
616
|
Verified
7.9
181
|
Verified
8.3
590
|
Verified
8.2
169
|
Verified
7.7
501
|
Verified
Feature Not Available
Building Reports
8.3
386
|
Verified
8.5
84
|
Verified
8.4
399
|
Verified
8.3
88
|
Verified
8.1
356
|
Verified
7.7
64
|
Verified
8.1
330
|
Verified
8.2
57
|
Verified
Metrics
8.8
240
9.1
32
8.7
240
9.1
34
8.4
226
8.3
29
8.4
228
8.8
31
8.4
217
8.9
31
8.3
227
8.7
33
8.4
221
8.6
25
8.5
232
8.6
33
8.3
224
8.6
36
Reporting
8.4
243
8.9
44
Feature Not Available
8.7
39
8.6
244
9.2
42
8.5
247
8.7
38
8.1
201
8.7
21
8.4
207
9.1
29
9.0
256
9.0
49
Other
8.7
228
8.8
39
8.6
211
8.1
29
8.4
203
8.3
31
8.7
217
8.6
32
8.7
209
8.6
27
8.2
181
8.3
23
8.3
193
8.5
27
Agentic AI - Digital Analytics
7.6
16
Not enough data
7.9
16
Not enough data
7.9
17
Not enough data
8.0
17
Not enough data
Administration
8.4
219
9.0
38
8.4
196
8.6
32
8.5
248
9.0
53
8.6
242
9.0
49
Agentic AI - Sales Analytics
7.2
12
Not enough data
7.8
12
Not enough data
6.9
12
Not enough data
7.6
13
Not enough data
7.5
12
Not enough data
Data Sourcing
8.8
206
Not enough data
8.8
222
Not enough data
8.6
190
Not enough data
8.8
227
Not enough data
8.7
210
Not enough data
Predictive Analytics
8.3
154
Not enough data
8.2
150
Not enough data
8.2
148
Not enough data
8.1
165
Not enough data
Sales Management
8.4
162
Not enough data
8.2
141
Not enough data
8.6
171
Not enough data
8.7
169
Not enough data
Marketing Operations
8.6
222
|
Verified
8.9
31
|
Verified
8.7
241
|
Verified
8.3
35
|
Verified
8.5
228
|
Verified
8.5
36
|
Verified
8.9
245
|
Verified
8.8
37
|
Verified
8.4
130
Feature Not Available
Feature Not Available
Feature Not Available
Campaign Activity
8.6
231
|
Verified
8.7
38
|
Verified
8.8
261
|
Verified
9.1
42
|
Verified
8.5
213
|
Verified
8.3
29
|
Verified
8.5
214
|
Verified
8.3
34
|
Verified
8.4
200
|
Verified
8.5
28
|
Verified
7.9
120
|
Verified
8.9
19
|
Verified
Agentic AI - Marketing Analytics
6.8
14
Not enough data
7.7
15
Not enough data
7.4
15
Not enough data
Categories
Categories
Shared Categories
Looker and Mode are categorized as Marketing Analytics, Embedded Business Intelligence, Analytics Platforms, and Digital Analytics
Unique Categories
Looker is categorized as Sales Analytics and Data Visualization
Mode has no unique categories
Reviews
Reviewers' Company Size
Looker
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Mode
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
11.6%
Information Technology and Services
11.1%
Marketing and Advertising
8.3%
Financial Services
7.5%
Internet
6.1%
Other
55.4%
Information Technology and Services
14.1%
Computer Software
13.8%
Financial Services
7.5%
Internet
6.6%
Transportation/Trucking/Railroad
4.4%
Other
53.6%
Discussions
Is looker an ETL tool?
3 Comments
G2
After so many attempts in getting my funds back which I lost to a fake platform called mycoinbanking.com I lost the total of $348.000. I needed the profit...Read more
Best way to start on visualizations?
2 Comments
AG
Looker has a built-in set of visualizations that you can automatically apply to any dataset that they work with. Once you setup your initial connection to a...Read more
What is Looker used for?
1 Comment
RG
Looker is used to explore, analyze, and visualize data. It helps create dashboards and reports to understand business performance and make better decisions....Read more
How do i average on charts without averaging averages
2 Comments
Official Response from Mode
You can average on charts without averaging averages by returning the unaggregated result set, and then applying our average function on the desired...Read more
Why do companies choose Mode over Periscope Data?
1 Comment
Official Response from Mode
Mode better supports analysts and data scientists with full R and Python notebooks and an editing environment that supports multiple queries and...Read more
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